Tamara Yacht
For Istanbul-based Tamara Yacht, which offers yacht charters in more than 40 destinations from Göcek to the Caribbean, we ran a holistic digital process from a nine-language charter website to social media management.
We launched the site, where guests search for a boat by choosing a destination, charter type and dates, in nine languages from English to Chinese, with around 90 boat pages and destination guides. On every boat page we brought cabin, model, port and deposit details together with a booking form, so that guest enquiries go straight to the team.
On social media we created a publishing voice that balances “for charter” posts, introducing each boat’s model, port and capacity, with sunset and sea shots. We carried the brand’s dark green and gold tones onto the business card too, giving the brand a consistent look across the site, the posts and print.
- Client
- Tamara Yacht
- Year
- 2025
- Region
- Istanbul, worldwide
- Work
- Multilingual yacht charter website, social media management and business card
- Service
- Websites and e-commerce
- Industry
- Boat and yacht tourism
How Tamara Yacht works
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Searches for a yacht by destination
Guests start their search on the home page by choosing a destination, charter type and dates. We built the results to filter by destination and boat type, making it easier to find the right boat among more than 40 destinations.
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Chooses a boat and requests a booking
The boat page brings together cabins, guests, model, year, equipment, port, boarding time and deposit. Guests choose their dates and skipper preference and send their request; we built the form so that the request reaches the team directly by email.
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Sees the boat on Instagram
Guests get to know each boat in its own post, with its model, port, guest capacity and number of cabins. By placing sunset and sea shots between the boat posts, we gave the profile an atmosphere that goes beyond a charter showcase.
Design language
We used the brand’s dark green and gold as a shared language across the site, the social media posts and the business card. Pairing the gold logo and headings with dark green backgrounds, and the site’s search and buttons with sand gold, we created a refined character that suits the world of yachting.
- #133838 Dark green Business card, brand background and booking button
- #CC8E47 Gold Logo, headings and brush texture
- #D5B985 Sand gold Search and buttons on the site
- #FFFFFF White Page and post text areas
What we did
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Yacht charter website
A charter website with home, all yachts, destinations, about us, blog and contact pages.
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Search and filters
Search by destination, charter type and dates; filters by boat type, equipment and features.
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Boat pages
Cabins, guests, model, equipment, port, deposit, dimensions and a booking form for around 90 boats.
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Nine languages
English, Turkish, German, French, Italian, Spanish, Greek, Arabic and Chinese language options.
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Destinations and blog
Destination pages from Göcek to the Caribbean and charter guides that help guests find their way.
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Social media management
Boat, sunset and sea posts, with English copy and a dark green and gold colour language.
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Business card design
A gold brush texture on the dark green front and contact details on the white back.
