Website and online booking guide for tourism businesses
We explain step by step what a website should look like for transfer companies, tour operators and health tourism businesses, from the booking flow to multiple languages and from the admin panel to choosing an agency.
Notes and guides
On software, design and digital growth: we write about what our projects teach us and share guides you can put to work.
Website and online booking guide for tourism businesses
We explain step by step what a website should look like for transfer companies, tour operators and health tourism businesses, from the booking flow to multiple languages and from the admin panel to choosing an agency.
What should a transfer company website have? 8 features, from booking to live tracking
From search by flight time to live vehicle tracking on a map, we explain the 8 key features of a site where guests book their transfer without a phone call, and what to watch for on the operations side.
What should a travel agency and tour company website include?
A travel agency website is not a brochure but a sales channel. From the tour page and availability to deposits and reminders, we explain step by step what selling tours online requires.
What makes a good health tourism website? A guide from the international patient’s point of view
What does an international patient look at first when they open your clinic website? From the treatment menu and accreditation to the online consultation form and Turkish data protection law, we explain what a health tourism website needs.
SEO for transfer companies: showing up in airport and route searches
The steps to make your transfer website visible in airport and area searches: route pages, guide content and internal links, technical foundations, the Google Business Profile and pre-season ads.
How to attract international patients: digital steps in health tourism
From the authorisation certificate and choosing target countries to a site in the target language, ads and fast replies, we explain the digital steps to attract patients from abroad, in order.
Multilingual website SEO guide: hreflang for tourism websites
The steps to present your tourism website correctly to Google in other languages: URL structure, hreflang, x-default, canonical, localisation and checks in Search Console. With examples from the Turkish and English structure of our own site.
Off-the-shelf or custom software? A decision guide to choosing a booking system
We compared an off-the-shelf booking system with custom software on cost items, flexibility, data ownership and maintenance. Concrete questions and a short decision list for transfer, tour and clinic businesses.
How to choose a web and software agency in Antalya: 10 questions for tourism businesses
We explain the 10 questions to ask when choosing a web and software agency in Antalya for a tourism business, from references and the domain to source code and maintenance, and what a good answer looks like.